Partner with diverse clients to define project scope and user needs, delivering tailored web and visual design solutions that meet their strategic goals.

Design and build responsive, user-friendly websites and digital assets using Figma, Framer, Webflow, and custom HTML/CSS, ensuring optimal user experience across devices.

Conduct market research and develop high-fidelity mockups, translating brand objectives into visual experiences to drive engagement and conversions.

Led end-to-end UX for multiple web and mobile products, including redesigning a legacy sales portal used by a $7B company, reducing onboarding time by 25%

Delivered high-fidelity wireframes, interactive prototypes, and production￾ready specs in Figma, collaborating with developers and QA.

Designed a mobile app used by 41K+ university students; 15K+ first-month downloads and positive user feedback

Directed UX research, stakeholder interviews, and usability testing across agile sprints

Co-created and maintained scalable design systems used across enterprise tools

Led creative direction for brand identity and asset implementation, ensuring visual consistency across all platforms.

Designed comprehensive market research reports (web & print), translating complex data into clear, impactful visualizations.

Executed strategies and collateral for social media and email marketing campaigns.

Crafted and optimized landing pages using a CMS, driving strategy with A/B testing and performance metrics.

Collaborated on UI/UX design for finance-based SaaS applications, focusing on intuitive workflows.

Developed compelling pitch decks for start-up businesses, effectively communicating value propositions.

Developed custom WordPress websites and branding, integrating SEO andcollaborating with developers to improve clients' online presence.

Established an in-house template library, streamlining access to commonly used assets and improving team efficiency in website design and branding projects.

Successfully led concurrent web design projects, maintaining high-qualitystandards and on-time delivery for client satisfaction.